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Press Release

Magic Software Wins Deal to Provide RIA Platform

Deal signed to provide uniPaaS RIA application platform and iBOLT business integration suite



OR-YEHUDA, Israel, Sept. 8 /PRNewswire/ -- Magic Software Enterprises Ltd. (Nasdaq: MGIC), a global provider of application platforms and business and process integration solutions, today announced that it has signed a contract with KLAFS, a leading European manufacturer of saunas, spas and wellness installations for private and commercial use.


Using 3 developers, KLAFS will build a product configurator based upon uniPaaS' rich internet application (RIA) platform.


uniPaaS RIA was chosen for its ability to develop a rich internet application's client logic, communication layer and server application from the same code-base. All other solutions examined required the use of several technology programming languages. Moreover, once developed, a uniPaaS application can be easily deployed in any business mode; RIA, Client/Server or Web Client.


KLAFS also plans to integrate the data from the product configurator with the company's existing SAP R/3 ERP system using Magic Software's iBOLT business and process integration suite.


The iBOLT business integration suite integrates and orchestrates between diverse business processes and applications. Featuring a code-free approach, iBOLT enables simple and complex business processes to be designed and implemented easily, without working through pages of hard code.


uniPaaS Application Platform Resources


iBOLT Business Integration Suite Resources



KLAFS is Europe's leading manufacturer of sauna, spa and wellness installations for both private and commercial use. For decades, their products are setting standards in quality, technology and design from the classic sauna to the modern versatile adventure spa.


About Magic Software

Magic Software Enterprises Ltd. (Nasdaq: MGIC) is a global provider of multiple-mode application platform solutions - including Full Client, Rich Internet Applications (RIA), Mobile or Software-as-a-Service (SaaS) modes - and business and process integration solutions. Magic Software has offices in 10 countries and a presence in over 50, as well as a global network of ISV's, system integrators, value-added distributors and resellers, and consulting and OEM partners. The company's award-winning code-free solutions give partners and customers the power to leverage existing IT resources, enhance business agility and focus on core business priorities. Magic Software's technological approach, product roadmap and corporate strategy are recognized by leading industry analysts. Magic Software has partnerships with global IT leaders including SAP AG, salesforce.com, IBM and Oracle. For more information about Magic Software and its products and services, visit www.magicsoftware.com, and for more about our industry related news, business issues and trends, read the Magic Software Blog.


Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.


Magic is the trademark of Magic Software Enterprises Ltd. All other trademarks are the trademarks of their respective owners.


    Press contacts:
    USA                                     UK

    Cathy Caldeira                          Ranbir Sahota
    Metis Communications                    Vitis PR Agency
    Tel: +1-617-236-0500                    Tel: +44 (0)121 242 8048
    Email: [email protected]      Email: [email protected]

    Germany                                 Others

    Hartmut Giesen                          Arita Mattsoff
    Publizistik Projekte                    Magic Software
    Tel. +49 (0)2471 921301                 Tel. +972 (0)3 538 9292
    Email: [email protected]   Email: [email protected]


SOURCE Magic Software Enterprises Ltd.

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